Brazil’s famous entrepreneur and tourism superstar, Guilherme Paulus, was recently featured in the Chronicle of the Week article “Prizes are My Rewards, Obstacles are my Challenges’: The story of Brazilian Entrepreneur Guilherme Paulus.” The article reveals how important vision is when creating a business, particularly in a country known around the world for not being friendly to entrepreneurs.
Brazil has become synonymous with difficulty for entrepreneurs. It is ranked 125th out of 190 countries for the ease of starting a business. It is known for having high taxes, difficult to get business permits and for having difficulty registering a property. However, the difficulties did not stop the tourism and travel agency magnate, Guilherme Paulus. Guilherme Paulus believed that every obstacle is an opportunity. Visit his facebook to learn more about his platforms.
He created his first business when he was only 24. He met with a state official to get funding for the travel company CVC. He started with a single location outside of a movie theater where he knew people were primed for adventures and travel. He advises new entrepreneurs to ask for more advice, especially from people who have already accomplished what they want to do. Listening to these people will provide invaluable insight into the industry. CVC now has more than 1,200 stores around the country with international locations as well. It regularly has more than $5.2 billion in sales each year. CVC is the largest tourism company in Brazil. When Paulus decided it was time for a change, he sold 63% of his shares for $750 million. He went on to invest $600 million of his personal fortune in another Brazilian tourism opportunity. He created GJP Hotels and Resorts which currently owns fourteen different hotels and resorts. They employ five thousand people around the country.
Paulus believes the key to success is staying close to the day to day activities of the business. He currently travels to the different locations to speak with the customers and the employees to understand the needs of both better. He believes in constantly learning and traveling to the different locations allows him to do that. His vision of investing in Brazilian tourism comes from his belief in people. He has seen so many employees succeed through his company and he believes it is the best possible investment.
Guilherme Paulus’ belief in people allowed him to establish deep connections with other organizations. He has more than 30,00 partnerships with organizations around the world from hotels, cruise ships, airlines, and other specialty tourism groups around the world.